Why it matters
Pages with visible signs of expertise get cited more often. An anonymous article, or one signed “Admin,” is easier for a model to skip. It has no way to confirm that an expert stands behind the advice.
Step by step
Create a page for each author: name, photo, role, specific experience (years, projects, certifications), and links to LinkedIn and articles in industry publications.
Add a byline under every article with the author’s name, linked to their author page.
For topics where a mistake is costly (health, law, finance), add a reviewer: “Reviewed by: name, role.”
Replace bylines like “Admin,” “Editorial Team,” or your company name with real people.
Template: Author page template
Sarah Mitchell — Head of Sales, [Company]
12 years in B2B sales, 6 of them in [niche].
Has closed 300+ deals with companies of 50 to 2,000 employees.
Certifications: [name], [name].
Writes about: pricing, vendor selection, negotiation.
LinkedIn: linkedin.com/in/...
Published in: [outlet 1], [outlet 2]How to know it’s done
Every article has a real author with their own page, and that page shows experience, not just a name and a title.
Common mistake
A made-up author with a stock photo. It’s easy to check, and it undermines trust in the whole site, for people and for models.
How to see the effect
The effect shows up less in whether AI mentions you and more in whether it recommends you. Ask AI expert-level questions from your niche and see whether it cites your articles.
If you use Dabudai, watch Recommendation Rate on Overview. It shows how often AI recommends you, not just mentions you.
app.dabud.ai · Overview
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Questions
Can one author cover the whole blog?
Yes, if that person really is your expert. But it’s better when each topic is written by someone with experience in that specific area.
What should go in the experience section?
Specifics: years in the niche, number of projects, certifications, and where else they’ve been published. Generic phrases like “experienced professional” add nothing.
Do I need Person markup?
It won’t hurt, but the key is a visible author page that loads without JavaScript and that the article byline links to.
From people already doing this
★★★★★
A clear direction, even before the recommendations
«The dashboards are clear and intuitive. They make it easy to see what’s driving our AI visibility.»
Andrew Shestopalov
· Head of Marketing, Hotline
GO DEEPER
Learn more about author pages in Lesson 4.5 of the Dabudai Learning Center, with examples and a check on your own data.
Sources
¹ Estimated impact of each action and the niche tables comes from Dabudai’s analysis of 350,000 AI answers across 2,300 websites (ChatGPT, ChatGPT Search, Google AI Overviews, Google AI Mode), October 2026. These are average ranges: your results depend on your niche, competitors, and starting point.